Privacy Policy

This Privacy Policy explains how the operator of A Branch of David Lanham's Tree ("we," "us," or "our") collects, uses, stores, and protects personal information ("Information") from people who visit or interact with our website (the "Site").

We built this Site to share family history and stories. We want you to feel comfortable here, and we are committed to handling Information with care and respect.

By using the Site, you agree to the practices described in this Privacy Policy.

You are not required to provide personal information. However, some parts of the Site may not work as well without it (for example, contacting us or signing up for updates).

1. Information We Collect

A. Information You Provide Directly

We may collect Information you choose to share with us through the Site, including:

Your name, email address, phone number, or other contact details you submit through forms
Messages, questions, or requests you send through our contact page
Any other details you decide to include when communicating with us

B. Automatically Collected Information

When you visit the Site, we may automatically collect certain technical and usage information, such as:

IP address
Browser type, device type, and operating system
Pages you view, time spent on pages, and referring URLs
Cookies, pixels, tags, and similar technologies used for analytics, personalization, security, and advertising

C. Cookies and Tracking Technologies

The Site uses cookies and similar technologies to:

Run essential website functions
Understand how the Site is used and how it is performing
Support personalization and, where applicable, advertising

You can manage cookies through your browser settings and, if available, through our cookie consent banner. Please note that turning off certain cookies may limit Site functionality.

2. How We Use the Information

We may use Information for the following purposes:

Website Operation: To run, maintain, and improve the Site
Communication: To respond to messages and requests sent through the contact page
Analytics: To understand what content is helpful and improve the visitor experience
Security: To find and prevent errors, abuse, spam, or harmful activity
Advertising and Marketing: As described in Sections 3 and 4
Legal Compliance: To comply with legal obligations, court orders, or regulatory requirements

We do not sell personal information.

3. Advertising, Pixels, and Targeted Campaigns

We may use analytics and advertising tools (for example, Facebook Pixel, Google Ads, Google Analytics, or similar services) to:

Measure how well our content and communications are working
Improve how we share information with people who may be interested
Show more relevant advertisements on third-party platforms, when used

These tools may collect Information such as:

IP address and device type
Browsing behavior and Site interactions
Form submissions or contact details you voluntarily provide

This Information may be used to:

Create audiences for advertising campaigns
Show relevant ads on third-party platforms
Understand and improve marketing performance

You can opt out of targeted advertising through your browser settings and through platform tools such as Facebook Ad Preferences or Google Ad Settings.

4. Marketing Communications, Mailing Lists, and Newsletters

If you sign up for updates, join a mailing list, or otherwise consent to receive messages from us, we may send you:

Newsletters
Updates about new posts or family history content
Invitations, events, or announcements
Occasional promotional messages (if applicable)

You can unsubscribe at any time by:

Clicking the “Unsubscribe” link in our emails, or
Contacting us through the Site's contact page and asking to be removed

We send marketing communications only when you choose to opt in.

We may still send service-related messages when needed (for example, to respond to a question you sent us).

5. How We Share Information

We share Information only in the limited situations below:

Service Providers: We may use trusted companies to help with hosting, analytics, advertising tools, email delivery, or security. They may access Information only to perform services for us.
Legal Requirements: We may share Information if required to comply with applicable laws, lawful requests, or legal process.
Business Transfers: If this Site or its operations are involved in a merger, acquisition, restructuring, or similar transaction, Information may be transferred as part of that process.

We do not share personal information with third parties for their own independent marketing purposes.

6. Data Retention

We keep personal information only as long as needed for the purposes described in this Privacy Policy, or as required by law.

When we no longer need it, we delete it or anonymize it in a reasonable and secure way.

7. Data Security

We use reasonable technical and organizational safeguards designed to protect Information from unauthorized access, loss, misuse, alteration, or destruction.

Even so, no system can be guaranteed 100% secure. Please use caution when sharing Information online.

8. Your Rights

Depending on where you live, you may have certain rights related to your personal information, such as:

Accessing the personal information we have about you
Requesting correction or deletion
Restricting or objecting to certain processing
Withdrawing consent (where processing is based on consent)

To make a request, please contact us through the Site's contact page.

To protect everyone, we may ask you to verify your identity before we act on your request.

9. Children's Privacy

The Site is not intended for individuals under 18 years of age.

We do not knowingly collect personal information from minors. If we learn that we have collected such information, we will delete it promptly.

10. Third-Party Links

The Site may include links to third-party websites or services.

We do not control those websites and are not responsible for their privacy practices. Please review their privacy policies before providing any information to them.

11. Cookie Consent

When you first visit the Site, a cookie banner may appear that lets you choose whether to allow non-essential cookies.

Essential cookies that are required for basic Site functionality cannot be disabled.

12. Contact

If you have questions, concerns, or requests about this Privacy Policy or your personal information, please contact us using the form or information provided on the Site's contact page.

13. Updates to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page.

The Privacy Policy posted on the Site at any given time is the one that applies.

If you keep using the Site after an update is posted, that means you accept the updated Privacy Policy.